Social
Search Vs. Social: Agents at All Levels Weigh the Varying Pros and Cons of Digital Marketing Strategies
With real estate marketing becoming increasingly digital, agents have invested huge slices of their budgets in online listing platforms while still tapping into the two most common bridges to the virtual world: search engines and social media. Both offer tremendous access to potential buyers and sellers, but the approaches to the two tactics—either through paid… […]
Team Tactics: Profile Tips to Grow Your Team’s Social Media Presence
As social media continues to be a go-to source for potential buyers and sellers to find the real estate agent they want to work with. It is important not just for agents but for real estate teams to master the art of social media to stay ahead in the game. Your team’s social media will… […]
Social Skills: Turn Yourself Into a Marketing Department of One
Editor’s Note: Social Skills is a bi-monthly feature in RISMedia’s Daily News focused on social media and digital marketing tips, trends and solutions for agents and brokers. Being a REALTOR® means you are running your own business. While in most businesses, there will be an entire department dedicated to running the marketing, for REALTORS®, you… […]
Social Skills: Get Spooky to Connect With Your Community
Editor’s Note: Social Skills is a bi-monthly feature in RISMedia’s Daily News focused on social media and digital marketing tips, trends and solutions for agents and brokers. Connecting and participating in your community is a key factor in a successful marketing and business when working in the real estate industry. Being a REALTOR® is akin… […]
Social Skills: 6 Ways Real Estate Agents Can Harness Instagram’s Power for Local Engagement
Instagram is a particularly powerful social media platform for real estate agents to connect with their audience in a visually engaging way. As one of the most popular platforms amongst the bunch, with nearly 144 million active users in the United States, Instagram can help real estate professionals establish a strong local presence and attract… […]
Social Skills: Cracking the QR Code for Real Estate Marketing
For real estate professionals everywhere, staying ahead in a highly competitive industry is vital for success, especially in a dynamic market. When it comes to marketing, there are many tools and strategies that help keep your business at the forefront of buyer’s and seller’s minds. From traditional print marketing, like flyers and bench ads, to… […]
CRD Connect: How Agents Can Leverage Short-Form Video on Social Media
The rise of short-form video has revolutionized the way businesses of all kinds connect with their audiences and how consumers consume content. To remain relevant and competitive, businesses have had to adjust and incorporate more video into their social media marketing efforts. How are you using video in your real estate business? According to the… […]
Social Skills: How to Use Chatbots to Streamline Communication With Potential Clients
Editor’s Note: Social Skills is a bi-monthly feature in RISMedia’s Daily News focused on social media and digital marketing tips, trends and solutions for agents and brokers. Being available 24/7 for your clients is something that every agent strives for, but the reality is—that’s not reality. No matter how many hours you put into calling,… […]
New Year, New Strategy: An Agent’s Guide to Social Media in 2023
In today’s digital-focused world, social media is a critical tool for real estate agents to have in their arsenal. From networking with industry experts and connecting with your sphere of influence, to showcasing your listings and highlighting your expertise, having a strong social media strategy is key to finding success in your business. In RISMedia’s… […]
Use Holiday Social Templates for High Visibility With Photofy
NAR PULSE—Celebrate the holidays with festive, ready-to-share holiday templates that will enhance your brand across social platforms. Download the app today and share with your agents! Howard Hanna Helps Agents Become RPR Market Experts Agents from Howard Hanna recently earned their RPR Market Expert certificates by completing a special training series. Read how they’re putting… […]