Agent
THE PLAYBOOK: Deciding to Be a Buyer’s or Seller’s Agent
Editor’s Note: The Playbook is an RISMedia biweekly segment centering on what brokers and agents are doing to ensure they not only survive but thrive in these challenging times. Industry professionals explain the strategies they’re employing and unique ideas they’ve formulated. Tune in every other Thursday for another addition to the series. If you’re a new… […]
Succeeding as a New Agent, Even in a Recession
As a new agent, you’re excited to start selling homes. But you may also be feeling anxious about the real estate market slowing down, interest rates and inflation rising, and talk of a recession. That’s why it makes sense to invest in your career now. The Buffini & Company 100 Days to Greatness® real estate… […]
Commissioned Study Shows That ‘Decoupling’ Agent Commission Is a Bad Bet for Consumers
What would happen if homebuyers were required to pay their real estate agents directly? That question may likely be on many people’s minds as several lawsuits aimed at the real estate commission structure persist. A recent study looked at the potential implications of indulging the proposed “decoupling” of agent compensation. It paints a bleak picture, […]
Improving Agent Productivity: Close the Gap of Success Through Accountability
Team leaders all over the country tell me of their agent’s lack of productivity and look for solutions to get these agents increasing their sales efforts to list, sell and convert more, but still have agents that seem to be coming up short even with these market conditions. If you have agents on your team […]
Rising Hispanic and Latino Homeownership Poses Potential Boon for the Prepared Agent
It’s difficult to predict the future, and it can be even harder to plan for it. Yet, analysts continue to gaze into their crystal ball of data hoping to do both. By that standard, Hispanic and Latino homebuyers are a demographic that real estate experts believe is poised to be a possible wellspring of clients […]
Why Post-Sale Relationships Are Key to Becoming a Successful Real Estate Agent
In the competitive world of real estate, your client interactions shouldn’t end when you close a sale. To really grow your business and sustain success, you need to maintain consistent contact with clients even after you hand them the keys. Think of your closed transactions as the beginning of lifelong relationships—relationships that will keep your […]