Clients
3 Useful Closing Gifts Your Clients Will Actually Use
Your client just closed on a house, so there’s plenty to celebrate. This also means the end of your business relationship—well, at least for now—so a closing gift is a great way to show them your appreciation. Not all closing gifts need to be over-the-top, but if you want to leave a lasting impression on… […]
Rainmaker and Matchmaker: Team Leader Brings the Leads and Creates Clients for Life
Above, Allen Gammons Allen Gammons owned a small publishing company in Rhode Island when he began to invest in real estate—and became so fascinated by the process and possibilities that in 1992, he became a licensed agent. After testing his skills with a smaller company, he signed on with RE/MAX, where in 1995 he was… […]
5 Tips for Reaching out to New Clients in the New Year
An easy New Year’s resolution for any agent is to find more clients or close more sales in 2025 than they did in 2024. But how do you turn this goal into action, and then, results? Reaching out to past clients is often a good idea, but be careful that this strategy doesn’t become a… […]
4 Mortgage Refinancing Errors Your Longtime Clients Must Avoid
Maintaining client relationships means hopefully selling them another house in the future, and representing them as the seller agent as well. As such, it’s imperative you guide them in all aspects of homeownership even in times when they are not buying or selling. One key topic is refinancing. Here are four mortgage refinancing mistakes to… […]
4 Surefire Ways to Convince Potential Clients to Sign a Buyer Agent Contract
You’re comfortable in the knowledge that as a real estate agent you’re a pro’s pro. Until recently, you didn’t have to discuss with hopeful homebuyers precisely what your compensation would be. Now you do. What’s important is to communicate your value and what you will do for them, but what’s even more vital is to… […]
Window to the Law: Working with Non-English Speaking Clients
Multilingual and non-English speaking consumers represent a large and growing segment of the real estate market. Knowing how to serve these consumers is not only a good business strategy, it helps real estate professionals stay compliant with fair housing laws. www.nar.realtor – Fair Housing
NAR Certification Helps Agents Support, Understand Military Clients
Though only 7% of this country’s general population are veterans, the National Coalition for Homeless Veterans has found they comprise some 13% of America’s homeless population. The number has decreased significantly over the past decade, but much work remains in the ongoing effort to provide this most basic human need to the individuals who risked… […]
REALTORS®: Share Exclusive Offers With Your Clients Before, During and After the Move
Buying or selling a home can be a challenging, stress-filled and often emotional experience, especially in today’s complex real estate market. As a REALTOR®, you’re resolved to help your clients make the process go as smoothly as possible from start to finish. Luckily, REALTOR Benefits® is there for you—and your clients—with exclusive savings on key… […]