Residential Real Estate
Building a Digital-First Marketing Strategy for Today’s Buyers and Sellers
In this month’s issue of RISMedia’s Real Estate magazine, we spoke with Amory Wooden, chief marketing officer of CENTURY 21®, Better Homes and Gardens® Real Estate and ERA®, to discuss the importance of taking a digital-first marketing approach to engage the modern consumer. Paige Tepping: How does your background working with technology-focused brands inspire what… […]
3 Ways Real Estate Coaching Will Empower Your Team
The real estate market is anticipated to see a pent-up demand from eager buyers and sellers in 2024, according to many experts. Forming or strengthening your real estate team now, ensuring that everyone is aligned and following the same gameplan, will allow you to manage the leads coming in smoothly and efficiently. For the team… […]
4 Ways To Shift Your Real Estate Marketing in Autumn
October has rolled in, but 2023 isn’t over yet. That said, if you’re looking for a business pivot, a new season is as good a time as any. Autumn is the season of change and renewal, after all. Here are some ways you can get your business into the Fall spirit, and even win you… […]
How You Frame Challenges Defines Your Ability to Meet Them
I like art, but I’m the first one to tell you that I’m not very good at it. I don’t know all the famous painters, or the differences in brush-stroke styles, but I have learned recently that the frame they put the artwork into matters just as much as the artwork itself. Different frames will… […]
Buckle Up: 2024 Is Going to Get Weird
Real estate is no stranger to the out-of-the-ordinary, and 2024 looks like it’s going to be a doozy. In some ways, we’ve found a new “normal”: shrinking broker margins, rising costs, inflationary pressure and scarce seller leads. In others, like interest rates, inventory and pricing, things feel more uncertain than ever. We’re heading for uncharted… […]
Inside Real Estate Furthers Integration with BrokerMint
Inside Real Estate has announced the launch of new back office capabilities in kvCORE through an expanded integration with Brokermint, a cloud-based back office and transaction management software. The deep integration is powered by the unification of the data layer, allowing agents to seamlessly align the kvCORE and Brokermint platforms, and answering the need for… […]
Embracing Sustainability: The Top Eco-Friendly Home Improvements
Green home improvements have taken center stage in an era marked by growing environmental concerns and a desire to reduce carbon footprints. Homeowners increasingly recognize the importance of adopting Eco-friendly home improvement practices for the planet’s well-being and the long-term benefits they bring to their lives. From solar panels to energy-efficient appliances, an array of… […]
Existing-Home Sales Decreased 0.7% in August
Existing-Home Sales Decreased 0.7% in August In August 2023, existing-home sales improved in the Midwest, were unchanged in the Northeast, and slipped in the South and West. Media Contact: Troy Green 202-383-1042