Ways

4 Ways to Use Localized Demographic Data to Impress Buyers

Listing properties is often seen as a real estate agent’s most glamorous work, but buyers also need expert agents.  If helping buyers find their perfect home is your specialty, use localized demographic data as your secret weapon to enhance your business. Let’s explore four ways to utilize it. What is demographic data? Demographic data encompasses… […]

Continue Reading

One Day at a Time: Four Ways to Support Frustrated Buyers

It’s hard not to sympathize with the current plight of homebuyers—particularly the younger generation attempting to break into the market. Along with broader systemic pressures like stagnating wages and crippling student loan debt, young people trying to enter the housing market are facing stiff competition, dwindling affordability and a lack of inventory (in most regions).… […]

Continue Reading

Social Skills: What’s Up With WhatsApp Business? 3 Ways This App Can Help You Connect With Clients

Editor’s Note: Social Skills is a bi-monthly feature in RISMedia’s Daily News focused on social media and digital marketing tips, trends and solutions for agents and brokers. It’s 2024, and today’s buyers and sellers are a mobile-first demographic, always looking to their phones to research, explore and connect. Communicating with your clients effectively can make… […]

Continue Reading

4 Surefire Ways to Convince Potential Clients to Sign a Buyer Agent Contract

You’re comfortable in the knowledge that as a real estate agent you’re a pro’s pro. Until recently, you didn’t have to discuss with hopeful homebuyers precisely what your compensation would be. Now you do. What’s important is to communicate your value and what you will do for them, but what’s even more vital is to… […]

Continue Reading

3 Ways Real Estate Coaching Will Empower Your Team

The real estate market is anticipated to see a pent-up demand from eager buyers and sellers in 2024, according to many experts. Forming or strengthening your real estate team now, ensuring that everyone is aligned and following the same gameplan, will allow you to manage the leads coming in smoothly and efficiently. For the team… […]

Continue Reading

4 Ways To Shift Your Real Estate Marketing in Autumn

October has rolled in, but 2023 isn’t over yet. That said, if you’re looking for a business pivot, a new season is as good a time as any. Autumn is the season of change and renewal, after all. Here are some ways you can get your business into the Fall spirit, and even win you… […]

Continue Reading

Social Skills: 6 Ways Real Estate Agents Can Harness Instagram’s Power for Local Engagement

Instagram is a particularly powerful social media platform for real estate agents to connect with their audience in a visually engaging way. As one of the most popular platforms amongst the bunch, with nearly 144 million active users in the United States, Instagram can help real estate professionals establish a strong local presence and attract… […]

Continue Reading

4 Ways to Rethink and Boost Your Transparency as an Agent

Navigating the housing market can be complex regardless of the market cycle, which means agents not only need to understand what is happening around them, but also be able to communicate that to consumers who are looking for guidance.  As such, transparency with clients should remain top of mind for agents looking to nurture their… […]

Continue Reading

4 Ways to Remind Team Members of Their Successes

As real estate professionals working with multiple clients at any given time, it can be hard to savor your achievements or victories, especially when working on a team of high-achieving agents. In fact, more often than not, they can wind up blurring together.  However, it’s important to keep track of your successes—no matter the career… […]

Continue Reading

4 Ways to Leverage Summertime for Your Business

The changing of the seasons provides several opportunities that savvy real estate professionals can lean on to keep their business booming. With spring in the rearview mirror and summer in full swing, it’s not too late to capitalize on seasonal behavior.  While this year’s market has been tough on everyone, leveraging the seasonal behavior of… […]

Continue Reading