Things

We Are United: How United Real Estate Took the Lead Among 100%-Commission Companies by Seeing Things Differently

United Real Estate: At a Glance Agent Count: 21,000 Offices: 159 States: 32 2023 Closed Transactions: 70,000 2023 Closed Sales Volume: $ 27.8 billion – No. 1 fastest-growing national real estate brokerage by revenue (Inc. 5000) – Among fastest-growing privately-held U.S. companies for the eighth year (Inc. 5000) – 8th largest real estate brokerage by […]

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Team Tactics: 4 Things Your Team Should Be Branding, and 2 You Shouldn’t

In real estate, branding is important. Name recognition, being “top of mind” and expanding your sphere are almost synonymous with success in the real estate business. At the same time, some take a “more is better” approach and seek to scrawl their logo, name, catchphrase or company on every billboard or knickknack they can get… […]

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Name of the Game: 4 Things You Should Put Your Brand On, and 2 Things You Shouldn’t

In real estate, branding is important. Name recognition, being “top of mind” and expanding your sphere are almost synonymous with success in the real estate business. At the same time, some agents take a “more is better” approach and seek to scrawl their logo, name, catchphrase or company on every billboard or knickknack they can… […]

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Team Tactics: 5 Things to Do After a Deal Falls Through

A sale on your team fell through. Maybe the buyer reneged on their offer, maybe the seller changed their mind. Whatever the case, your team now has the fallout to manage. A setback like this can sting, especially if it was a weeks-long process that now feels for naught. However, any business experience—even a failure—is… […]

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4 Things You Should Never Leave Out of a Listing Presentation

Whether this aspect of the business is the most exciting part of your job or the most dreaded; whether you thrive in listing presentations or struggle, no agent will dispute that these meetings can test the abilities of even the most confident and seasoned real estate professional. In a very short period of time under… […]

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3 Things You Can Do This Week to Improve Team Communication

Patrick Lencioni warns of five dysfunctions that threaten the stability and success of any team. His five dysfunctions are all real threats that I’ve personally witnessed over and over while coaching teams of all sizes. I’ve also found that clarity in communication cuts through each of those five dysfunctions faster than just about any other… […]

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Wait, What? 18 Unforeseen Things New REALTORS® Should Know

“But dad…whattaya MEAN you won’t hire me to sell your house? So WHAT if I only got my real estate license three months ago and have no listings yet. You chose your real estate agent friend over ME? Over FAMILY?” You likely aren’t laughing if you’re reading this and in the business. Because in real… […]

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Three Things Every Team Needs to Scale Efficiently

Real estate teams offer big benefits, especially for agents searching for increased opportunities and growth. When building your team, finding the right strategy for scaling your business should take priority—and efficiency should be a cornerstone of your overall plan. Whether your team is just getting started or is well-established in your marketplace, it’s important to… […]

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Commentary: 8 Things Your Real Estate Clients Expect From You

Without accounting for your real estate clients’ common needs and expectations, you might be underperforming and risk losing their business. Here are eight things your real estate clients are expecting from you as their real estate professional: Be available. Make yourself available to your clients as often as possible. Even if you cannot answer right […]

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Pending Home Sales Rise Less Than Expected as Inventory Remains Ultra Tight; Rates Recover After Bumpy Start; Digital Lending Speeds Things Up

While the degree to which is happened was somewhat disappointing, pending home sales did snap out of a two-month slump in March . The National Association of Realtors’® (NAR’s) Pending Home Sales Index (PHSI) rose 1.9 percent to 111.3 in March and is now up 23.3 percent compared to March 2020. However, NAR points out […]

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