Potential
4 Surefire Ways to Convince Potential Clients to Sign a Buyer Agent Contract
You’re comfortable in the knowledge that as a real estate agent you’re a pro’s pro. Until recently, you didn’t have to discuss with hopeful homebuyers precisely what your compensation would be. Now you do. What’s important is to communicate your value and what you will do for them, but what’s even more vital is to… […]
Unlocking the Potential of Gen Z in Real Estate: The Zoomers Are Here
The world is changing and so is the face of the real estate industry. As we navigate the ever-evolving landscape of business, it’s essential to adapt and prepare for the next generation of real estate professionals. Enter Generation Z, often referred to as Zoomers. Born from the mid to late 1990s through the early 2010s,… […]
Heading Off Potential Deal-Killer Issues in Advance
As a REALTOR®, guiding buyer and seller clients takes more than just being an expert in the usual machinations of a residential real estate transaction. You’ve got to be an expert in things, legal and otherwise, that first-time homebuyers would never think of, but could easily put an end to what seemed like a sure… […]
Bank of America Zero Down Payment Mortgage a Potential Boon for Minority Buyers
The path toward homeownership is no cakewalk, but history and data have shown that it can be arduous for specific demographics, particularly among Black and Hispanic buyers. While the racial homeownership gap won’t close overnight, steps by Bank of America could help push the needle in the right direction in select markets. The lender recently… […]
Rising Hispanic and Latino Homeownership Poses Potential Boon for the Prepared Agent
It’s difficult to predict the future, and it can be even harder to plan for it. Yet, analysts continue to gaze into their crystal ball of data hoping to do both. By that standard, Hispanic and Latino homebuyers are a demographic that real estate experts believe is poised to be a possible wellspring of clients […]