LongTerm
Reeling ’Em In: 4 Tips for Optimizing Long-Term Nurture
Many real estate professionals view generating new leads as the most important step toward growing a real estate business. But in reality, what you do with those leads is vastly more important. With how powerful and customizable automated marketing tools are, you might feel you are already doing plenty to engage with your sphere—and you… […]
Another Day; Another Long-Term High For Rates
Mortgage rates haven’t really been able to catch a break recently. This week is shaping up to be one of the worst since March. Since then, only 2 other weeks have been worse and they both occurred in the past month. In and of itself, today’s jump in rates wouldn’t be too troubling, but when […]
Mortgage Rates Near Long-Term Despite Taper Talk
“Taper talk” refers to comments, speeches, or official policy communications from the Federal Reserve (aka “the Fed”) that speak to the timing and nature of a reduction in the Fed’s bond buying activities. Wow! What a boring and potentially confusing sentence! Let’s try again… The Fed buys bonds –US Treasuries and mortgage backed bonds (which, […]
Mortgage Rates Edge Higher From Long-Term Lows
Mortgage rates hit another all-time low on Friday for most lenders. Other lenders had slightly lower rates yesterday morning. Since then however, almost every lender has moved up from those lows, even if only by microscopically small amounts in the bigger picture. Purchases and refinances continue to be offered at vastly different rates. The gap […]