Homes
Better Homes and Gardens® Real Estate Launches “We Know” Campaign
Better Homes and Gardens® Real Estate has announced the launch of a new brand campaign and tagline, emphasizing their 99% client satisfaction rating and deep understanding of homes. This campaign further connects the trusted reputation and quality synonymous with the iconic Better Homes & Gardens media brand, which engages more than 42 million print and… […]
Opendoor Q4 Revenue, Homes Sold Plummet as CEO Looks to ‘Rescale Business’
Opendoor Technologies Inc., an e-commerce platform for residential real estate transactions, on Feb. 15 reported financial results for Q4 and full-year 2023. The numbers, like so many industry companies after the bruising year, were not good. While the company earned $ 870 million in Q4 revenue, it was a 70% drop versus Q4 2022. A […]
Webinar Recap: Top Real Estate Marketing Tools to Help You Sell More Homes
In the latest RISMedia webinar—“Top Real Estate Marketing Tools to Help You Sell More Homes”—panelists Riezl Baker, an award-winning luxury REALTOR® at Luxury Lake Oconee Real Estate Group; Sam Neumann, a Denver REALTOR® with Keller Williams Integrity Real Estate; and Stephanie Alfonso, the senior director of Sales Enablement and Field Education at Elm Street Technology,… […]
Help Homeowners Maintain Their Vacation Homes
Owning a vacation house sounds idyllic, but even living in paradise requires preventive maintenance and ongoing care. Help guide your clients on smart planning. www.nar.realtor – Vacation, Resort, and Second Homes
Why Demand for Vacation Homes Is Dropping
These factors are “hitting the second-home market much harder than the primary-home market,” says Redfin economist. www.nar.realtor – Vacation, Resort, and Second Homes
Demand for Vacation Homes Slowing, Report Says
The pandemic-fueled second home boom may be coming to an end, but here’s why it will likely remain elevated compared to historical averages. www.nar.realtor – Vacation, Resort, and Second Homes
Why Demand for Vacation Homes is Dropping
Rising mortgage rates and home prices are hitting the second-home market much harder than the primary-home market. www.nar.realtor – Vacation, Resort, and Second Homes
Fewer New Homes Are Actually Complete When Sold
The Mortgage Bankers Association (MBA) is expecting that a higher volume of new home sales occurred in October than in the previous month, even as purchase prices rise. MBA says its Builder Application Survey (BAS) showed a 6 percent month-over-month increase in purchase applications even though they were down 15.2 percent from October 2020. That […]
Fur-ever Homes: Pets Are a Motivator to Purchase
Analysis showed 43% of pet owners in the U.S. would be willing to move to accommodate their pet. www.nar.realtor – Research