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Do All Agents Really Need Every Marketing Tool?
Marketing tech tools litter the real estate industry. Brokerages invest tens of millions of dollars annually, attempting to supply their agents with every option. But how can a brokerage get their agents to adopt and make the most of the marketing technology solutions they provide? A telling statistic puts this problem into perspective: Over 40%… […]
From Paralegal to Real Estate Professional: Finding Success Every Step of the Way
This past November, I had the opportunity to sit down with Rookie of the Year finalist Nicole Dudley during the NAR NXT, the REALTOR® Experience conference in Orlando, Florida, to discuss all things real estate—from how she transitioned into the role by way of her paralegal career to the way in which Schuler Bauer Real… […]
With an Eye on Sustainability, NAR to Plant One Tree for Every REALTOR®
Hurricane Ian made landfall outside of Cayo Costa, Florida, on the afternoon of Wednesday, September 28. With sustained winds just a few miles per hour shy of a Category 5, Ian became the strongest hurricane to hit Florida since Michael wiped out entire communities of the Florida panhandle in 2018. As it approached the state’s… […]
Three Things Every Team Needs to Scale Efficiently
Real estate teams offer big benefits, especially for agents searching for increased opportunities and growth. When building your team, finding the right strategy for scaling your business should take priority—and efficiency should be a cornerstone of your overall plan. Whether your team is just getting started or is well-established in your marketplace, it’s important to… […]