Social Skills: Cracking the QR Code for Real Estate Marketing

For real estate professionals everywhere, staying ahead in a highly competitive industry is vital for success, especially in a dynamic market. When it comes to marketing, there are many tools and strategies that help keep your business at the forefront of buyer’s and seller’s minds. From traditional print marketing, like flyers and bench ads, to… […]

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Bold Action Needed

REALTORS® are tackling supply and affordability challenges to bring down barriers for would-be home buyers. www.nar.realtor – Fair Housing

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Wealth Builders

Some developers of color are working to whittle away at the racial homeownership gap. But change is needed in the way projects are awarded and incentivized. www.nar.realtor – Fair Housing

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4 Reasons Not to Always Believe Online House-Value Estimates

Prospective homebuyers often check national brokerages online for information. It’s logical to see houses for sale with list prices. But what about the ones that are not for sale? Your clients may also look at them, as almost every house has an estimated value. Agents would be wise to explain why the ‘what-they’re-worth’ prices listed… […]

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The Difference Between a Septic System and Public Sewer

Regarding managing wastewater, two primary options are available: a septic system and a public sewer. Both systems handle and treat wastewater but differ in infrastructure, maintenance and costs. Understanding the differences between a septic system and public sewer is essential for homeowners, as it affects their daily lives, expenses and environmental impact. We will explore… […]

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Webinar—What Leaders Need to Know, Now: Mission-Critical Strategies for Today’s Market

In today’s rapidly changing market, leaders face the urgent need to adapt and thrive amidst unprecedented challenges and emerging opportunities. From leveraging disruptive technologies to safeguarding profitability, brokerage executives must guide their agents with actionable insights to drive growth and stay ahead of the competition.  In this special webinar, you will get a sneak peek… […]

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5 Tips for Building Your Personal Brand as a Real Estate Agent

Real estate agents need a competitive edge in the market, and that can come from creating a strong personal brand. It should showcase who you are, what you stand for and why clients should want to work with you. Even if you’re an established real estate agent, you should consistently revisit your brand positioning to… […]

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Higher Home Prices and Mortgage Rates Made It Difficult for Home Buyers to Qualify in May 2023

With a monthly mortgage payment increase of 3.7% and a 2.8% rise in the median price of single-family homes, qualifying for a home loan was more challenging for potential buyers in May 2023. www.nar.realtor – Research

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4 Ways to Rethink and Boost Your Transparency as an Agent

Navigating the housing market can be complex regardless of the market cycle, which means agents not only need to understand what is happening around them, but also be able to communicate that to consumers who are looking for guidance.  As such, transparency with clients should remain top of mind for agents looking to nurture their… […]

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Elevate Your Real Estate Team Leadership: Uncover the Four Vital Keys

As the real estate market continues to change and becomes more competitive, the number of real estate teams continues to rise. For those who have already started a team or are thinking of doing so, the opportunities are greater than ever. Leading a team can maximize your earnings, increase your work-life balance and help you… […]

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