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LeadingRE Adds More Tech to Solutions Group

Leading Real Estate Companies of the World® has announced the addition of Scott Le Roy Marketing (SLM) to its Solutions Group program of preferred business resources, SLM provides agent and technology onboarding, as well as ongoing technology support services to brokerages of all sizes.  SLM’s range of solutions encompasses the setup of agent technologies such… […]

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Webinar Recap: Top Real Estate Marketing Tools to Help You Sell More Homes

In the latest RISMedia webinar—“Top Real Estate Marketing Tools to Help You Sell More Homes”—panelists Riezl Baker, an award-winning luxury REALTOR® at Luxury Lake Oconee Real Estate Group; Sam Neumann, a Denver REALTOR® with Keller Williams Integrity Real Estate; and Stephanie Alfonso, the senior director of Sales Enablement and Field Education at Elm Street Technology,… […]

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Studies: More Buyers of Color Forced to Wait Out Market

Two new NAR reports reveal the difficulties home buyers are facing across racial and ethnic lines and what can help them on their real estate journey. www.nar.realtor – Fair Housing

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NAR: Contract Signings Flat, More Inventory ‘Critical’

The spring homebuying season is milder than in recent years, but it’s not being driven by a lack of consumer interest in housing. www.nar.realtor – Research

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NAR to Plant 215,000 Trees in Idaho National Forests, Capturing CO2 Emissions Equivalent to More Than 12 Million Gallons of Gasoline Consumed

NAR to Plant 215K Trees in Idaho National Forests The trees planted by NAR, through the National Forest Foundation, will capture 107,500 metric tons of carbon dioxide emissions over their lifetimes. Media Contact:  Lauren Cozzi 202-383-1178 Sustainability

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6 Mindset Rules for More Income

Now more than ever the agents on your team need to increase their sales skills to compete at a higher level and win. Win listings, win sales, win more opportunities, and win more market share. All of this leads to increased performance, production, and ultimately more income. This can and will happen for some in… […]

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To Make More Sales, Stop Upselling

“I hate making cold calls!” As a master coach, clients constantly tell me they’re not comfortable with phone prospecting. Yet, prospecting is the key to profit in real estate. Why the pushback? Excuses range from, “I don’t want to sound salesy” to “Scripts don’t sound like me,” but the real reason is that most agents… […]

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5 Ways to Market Your Business More Effectively

Repeat clients and referrals are vital, but equally so is reaching new customers to keep your market reach expanding. Here are five ideas to bear in mind when crafting advertisements for your business. Know who you should be marketing to Before you start writing up or commissioning ad copy, think about who you are trying […]

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Lead the Way to a More Diverse, Equitable, and Inclusive Future

Stark societal divisions and disparities, including disparate homeownership rates, provide a clear imperative for all of us to embrace DEI in our businesses—and in everything we do. www.nar.realtor – Fair Housing

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Lead the Way to a More Diverse, Equitable and Inclusive Future

Diversity, equity and inclusion (DEI) are more than just buzzwords. These concepts go beyond legal requirements to treat all clients equally as well as the REALTOR® Code of Ethics zero tolerance for discrimination. The National Association of REALTORS® (NAR) has championed DEI for years, yet stark societal divisions and disparities provide a clear imperative for […]

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